Almost all companies now use the website. Its various benefits such as to attract customers, promote products, to provide information make its performance must be perfect. One way to treat it is website maintenance.
Well, it turns out, website maintenance must be done regularly. Before knowing how, get to know what is website maintenance to its purpose by reading the following article.
What is Website Maintenance?
In using a website, of course, everyone has different goals or needs. In order for this need to be fulfilled, then the website must be managed regularly, on a weekly, monthly and quarterly yearly basis.
There are many important things you should know when learning what is website maintenance. Starting from the description, purpose, to the methods applied to perform the treatment website itself.
In general, web maintenance is an attempt to make a website can work well, in accordance with the goals and needs of the owner or user.
As for how to maintain this website, it is different, depending on the needs of each website manager.
On management website yourself, there are many aspects that you should pay attention to. From the view of website security system, which must follow the latest rules and standards.
As a website developer, you probably already understand how to manage website which is good and true. However, if you are still a layman and want to learn to manage website well.
Website Maintenance Purpose
Actually, there are many goals that can be achieved in doing web maintenance. However, on this occasion we will explain 5 goals website maintenance the most important. Check it out!
1. Giving a Good First Impression to Website Visitors
It’s important to make a first impression when someone accesses your website. Managing and improving the initial appearance of the website is a very important step but is also often taken lightly.
The reason is that with a good first impression, you will gain the trust of customers or website visitors.
2. Build Business Reputation
Furthermore, the purpose of web maintenance is to build a business reputation. Broader than the original goal earlier, this time you don’t just need to pay attention to the aspects of the initial appearance of the website.
Have a referral link that is complete and on target is one example of the steps you can take. Optimizing page load time is also no less important, so that your website visitors can get information without having to wait long.
3. Strategies to Improve SEO
If you have a website, it is very important to implement SEO strategy appropriately. This is because SEO has a big impact on the number of website visitors.
Well, based on understanding website maintenance above, this goal is very relevant to achieve the goals of the website owner or manager.
The maintenance process will certainly help developers in observing and improving SEO for the better. So, it is undeniable that this is one of the important goals, why you should do maintenance on a website regularly.
4. Business and Sales Strategy
For those of you who are running a business, especially online, sales are certainly one of the most important keywords. Technical constraints that occur on an online business website, have a very bad impact on your sales results.
For that reason, it is important to find and solve all kinds of problems that exist within the website. If left unchecked, this can make it difficult for your business to grow.
5. Improve System Security
No less important, security on a website should be a major concern to owners and developers. If not done maintenance routinely, the security system will be more easily hacked by hackers.
Updating plugins and services like SSL certificate is one example of an easy way to increase security through website maintenance.
How to maintain a website
As for the steps related to how website maintenance, what you can do is as follows.
1. Weekly Maintenance
Maintenance in a weekly period of time is actually the most effective and beneficial way. The reason is that by checking and managing the website every one week, you can prevent the accumulation of problems.
The first step, you can check if all the pages website accessible and undamaged. Visitors website-mu will certainly be very disappointed when you find a broken and inaccessible page.
Furthermore, you must also do updates other website components such as plugins and tools other. It is also important to remove spam or inappropriate comments so that visitors to your website are not read.
2. Monthly Maintenance
The next way to maintain the website is no less important and will be more effective when you do it once a month.
For monthly maintenance, first of all, you have to check the SEO performance of the website. If the performance is not good, then you must immediately improve so that the number of visitors and customers can increase.
In this regard, you must also update the content on the website. Adding product descriptions or articles with related themes, you can also do during this monthly maintenance.
The third step related to how to do website maintenance on a monthly basis is to test the page load speed. If the page load speed is fast and optimal, it will make website visitors feel more comfortable in looking for various kinds of information.
4. Maintenance Every Quarter
Maintenance on a website must also be done every one quarter of the year. For this method itself, it will focus more on long-term aspects such as domain uptime to the main design of the website appearance.
Ensuring the active period of the domain is very crucial so that the website can continue to run and meet the needs of users and developers.
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Then you also have to make sure whether the contact information on the website page is still active. So when visitors want to contact you, they can do it at any time easily.
The last step, it’s a good idea to update the look or design website every 3 months. Because the design and appearance of the website certainly has its own trends, where it will attract the attention of visitors.
Here’s how website maintenance to maintain your website. It turns out that there are also many things that need to be considered to maintain the performance of a company website, yes, bro! Make sure you do it well, so that your site’s performance remains optimal.
Well, if you want to do website maintenance on a regular basis, no need to be complicated anymore when using the services of Hosting Expert. By ordering services from us, maintenance has been carried out regularly, so performance website can be more sophisticated.